big in japan: Global brands thriving in the japanese market vol. 2
Learn how top global brands like Netflix, Zara, and KFC adapt to succeed in Japan’s unique and competitive market.
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This e-book delivers insights to help you navigate Japan’s complexities and thrive in its market.
Case studies of six global brands and their localization strategies.
Creative campaigns grounded in cultural nuance and seasonal relevance.
Real examples of retail innovation, digital engagement, and brand adaptation.
Practical advice on planning for long-term market growth in Japan.
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