BASED IN SAN FRANCISCO AND TOKYO
We are a design and marketing agency that specializes in Japan and U.S. market entry and growth.
Our Services
At btrax, we’re passionate about helping companies successfully enter and grow their business in the Japanese market. We enjoy identifying users’ motivations and pains to help clients understand market opportunities.
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Research & Validation
Understand the Japanese market and validate your Product-Solution fit
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Brand Localization
Localize the brand and its user experience beyond just translating.
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Market Entry
User-Centered Marketing and Design Solutions to help you thrive in the Japanese Market.
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Growth Marketing
Growth activities for customer relationship building and fostering loyalty.
"Japan represents the second largest travel market in the world, and is an extremely important part of Expedia’s long-term growth strategy. We are delighted to be working with btrax for their excellent branding and marketing services."
— TIM BESSE, EXPEDIA
FREE E-BOOKS
Japanese Market Insights
In this ebook, we dive a little deeper, sharing insights on Japan's changing workstyle. While COVID-19 has sped up some changes in Japanese companies, we're also excited to share some insights where change is happening and not necessarily due to COVID-19.
Our Perspectives