Design and marketing company - btrax

BASED IN SAN FRANCISCO AND TOKYO

We are a design and marketing agency that specializes in Japan and U.S. market entry and growth.

Our Services

At btrax, we’re passionate about helping companies successfully enter and grow their business in the Japanese market. We enjoy identifying users’ motivations and pains to help clients understand market opportunities.

  • reseach validation

    Research & Validation

    Understand the Japanese market and validate your Product-Solution fit

  • brand localization

    Brand Localization

    Localize the brand and its user experience beyond just translating.

  • market entry

    Market Entry

    User-Centered Marketing and Design Solutions to help you thrive in the Japanese Market.

  • growth marketing

    Growth Marketing

    Growth activities for customer relationship building and fostering loyalty.

"Japan represents the second largest travel market in the world, and is an extremely important part of Expedia’s long-term growth strategy. We are delighted to be working with btrax for their excellent branding and marketing services."

— TIM BESSE, EXPEDIA

FREE E-BOOKS

Japanese Market Insights

In this ebook, we dive a little deeper, sharing insights on Japan's changing workstyle. While COVID-19 has sped up some changes in Japanese companies, we're also excited to share some insights where change is happening and not necessarily due to COVID-19.

Our Perspectives

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