Insights into Japan's E-Commerce and Direct to Consumer (D2C) Market
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Market research starts here!
Expanding a business into Japan if done right will require research, which means time and effort. In our third ebook, we dive into the changing e-commerce landscape, with a focus on the direct-to-consumer (D2C) space. COVID-19 has sped up Japanese consumers’ comfort with online shopping, use of cashless payment methods and opened up opportunities for D2C brands to engage with Japanese of all ages.